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Announcing King of Retail 2

Dear Retailers!


I know it has been silent from me for far too long. A lot has happened, and i deeply apologize for not keeping you in the loop about the world of King of Retail, and i can understand those of you who feel frustrated or left behind. I have written a long post explaining why here: Link to steam post

But other than that I am proud to announce:



Production has been ongoing for some time now, and the game is in an alpha state, which it will be for a while before it is ready to enter Early Access. But like it was with King of Retail, i would like production to also be community driven making many of the features in the game inspired by your wishes and desires. The community have already been the source of many implementations already now. Why will King of Retail 2 be different? The core foundation of King of Retail was built with the knowledge we had at the time when we started making the game, which was not much. Building on that foundation created many limitations down the road, making many implementations hard to do, or completely impossible without redoing major parts of the game. Furthermore the game was built using a outdated software, making many things impossible to modernize without huge, time consuming, changes as well. So starting a new game from scratch, allows for a much more solid and futureproof foundation. That means many of the things that were missing in the original game, can now be added and improved upon.
  • Dynamic gameplay. Jump in and out of your stores whenever you want during the day. Better simulation will make the stores feel more alive when you are not in them, increasing the dynamics and interactions between your stores. That means more things can happen, allowing higher emphasis on the CEO aspect of the game as well.
  • A whole new world. All buildings in the city are buyable, and have a different composition of customer segments. Place your stores EXACTLY where you want. A shortened year lets you watch the seasons pass, and will require you to adapt to the requirements and the various events. Even the weather will have an influence on how your day will be.
  • Multi-level stores. You will be allowed to make stores with multiple floors. making them bigger than ever.
  • More HQ options Your HQ will be the center of all your operations, letting you manage articles, orders, staff etc. in all stores from one location. Negotiate and earn reputation with your suppliers, unlocking exclusive deals and article lines to be sold at your store. You will have to design your HQ, place offices and different areas, hire managers and personnel for your managers so they can perform their jobs even better.
  • More differentiation. You customers will be more unique. The Gray segment demands friendly service, but dont care about long queue times. The Blues puts less emphasis on cleanliness and service, as long as they can shop in a hurry. As your customers will be more unique, you will have to be more specific about who will be your main target group. Articles groups will also be more unique. A grocery store, will be about managing and selling many small items, meaning bigger emphasis on storage management, but less direct sales. Electronics is more about having the right sales personnel, to convince the customers. Clothes will be heavily affected by weather and seasons, and appliances will need a separate checkout for these bulky articles. Each category should provide a new challenge. Articles will also change in trends, meaning your star product today, is not necessarily your star product next week requiring you to follow along on what is selling, and what is not.
  • Staff changes Staff will be more in depth, having more stats that influence their behavior. They can be organized in "teams", where their internal relationships affect their performance, learning and mood. Staff will age, and have life events happening to them. They will become more like persons, and less like robots working for you.
  • More customization. Use the new display designer to create your own unique displays. In general there will be more possibilities and more options to customize your store.
  • Better graphics. Using the new Unreal Engine, much better, and more realistic graphics will be possible. Better animations and better graphics will increase the immersion of the game.
  • ...and many, many other things.
Here are some screenshots of the current game:




In short King of Retail 2 will be more detailed in many of the aspects that were missing in the original game, while still sticking to the roots that made it popular to begin with, mainly being a third person retail store simulator. If you are interested in following along, and maybe even getting access to the alpha, you can join the discord and the journey of making a new King of Retail here:
You can also preview and wishlist King of Retail 2
That was it for now. I hope you will join in on the development of King of Retail 2, so we can make it the best game it can become. Thanks for reading, and take care. Kind regards Daniel


[ 2024-02-13 15:12:20 CET ] [ Original post ]

King of Retail
Freaking Games Developer
Freaking Games Publisher
2019-03-26 Release
GameBillet: 21.99 €
Game News Posts: 73
🎹🖱️Keyboard + Mouse
Very Positive (2933 reviews)
King of Retail is a store management simulation game, where you as the owner of a new store must make the right decisions to make your store thrive and bring you the big bucks. Can you handle the pressure, or will you fail miserably in a big bankruptcy?

As the owner and manager you have a lot of responsibilities on a daily basis.

You must:

Choose the direction of your store

Should it be a Shoe Store for the fashionable type, an Electronics Store for your everyday needs, or a giant Hypermarket that sells a bit of everything? Not everything will work. Trying to sell high-fashion, high-priced items in the poor part of town will not generate endless queues at your register. Will you try to dominate a competitive market, or go in an unexplored direction.

Control the article flow

For an article to be taken home by a customer, a lot of things must be taken care of. First you must select and order the articles. For a delivery to take place, the storage space must be able to receive and handle the delivered articles. The sales area must have the right displays and registers to showcase and sell the articles. Building a good relationship with your suppliers is key to be able to sell their more exclusive items. Oh, and by the way, which article should be the first for your customers to see when they enter your store? The bulk selling jeans, or the hyped silk shirt?

Get people inside your store

Build your reputation among your customers, and make your store the most sought after in town. A good marketing scheme, along with happy customers will work wonders for your income. But don't oversell your idea. If you can't keep what you promise, the customers will leave the store dissatisfied, and nothing ruins a store quicker than unhappy customers.

Please the customer

Create an enjoyable atmosphere for your customers to shop in, and theme your store, so they will know it is YOUR store they have entered. Make sure they receive the help they need, and that the lines for the registers don't grow too long. Manage the in-store marketing, so that both the fashionistas and the discount-hunters knows where to go, and which article to pick.

Manage your personnel

When you have too much on your plate to handle yourself, it might be the time for you to get some staff. Find interesting candidates among the applications. Conduct interviews, get a feel for the person, and decide if they match the role you need taken care of. Negotiate their salary and hire them. Keep them happy, and make sure they are not overworked. A great working climate gives great dedication. But you still need to sort the slackers from the workers. Invest time in the right persons, and train them to become better so when you need a stand-in for yourself, when you move to the next store, you can pick from your own home-grown talents.

Optimize the store

The difference between a good store and a great store lies in the detail. Weed out the poor selling articles, and get more of the good ones. Make sure you don't order unnecessarily many articles, but still enough that you don't run out. Optimize the prizes to increase the income. Find the customer patterns and adjust the opening hours accordingly. Plan an efficient staff schedule, so you don't pay people for doing nothing.

Prepare for big events

Is a VIP coming? Christmas soon? Black Friday? Can you spot the next big trend before anyone else? Adjust your actions according to the events occurring in a dynamic city that changes day by day.

All of this is is just an ordinary day as a store owner.

Are you ready to take on the challenge? If yes, then King of Retail is the game for you.

MINIMAL SETUP
  • Processor: 2.6 GHz Dual Core or similar
  • Graphics: Nvidia Geforce 500 series or equivalent.
GAMEBILLET

[ 6132 ]

5.11$ (74%)
8.39$ (16%)
35.99$ (10%)
39.99$ (20%)
16.97$ (15%)
8.27$ (67%)
0.88$ (56%)
16.99$ (15%)
16.88$ (16%)
6.71$ (16%)
1.75$ (88%)
3.37$ (89%)
33.59$ (16%)
8.49$ (15%)
4.14$ (17%)
5.25$ (79%)
42.46$ (15%)
12.74$ (15%)
3.15$ (87%)
12.99$ (48%)
10.19$ (15%)
17.29$ (65%)
3.11$ (56%)
4.37$ (76%)
11.02$ (15%)
11.29$ (44%)
6.75$ (77%)
16.39$ (18%)
2.83$ (81%)
14.44$ (15%)
GAMERSGATE

[ 2625 ]

13.59$ (32%)
15.0$ (75%)
5.4$ (91%)
9.99$ (50%)
2.5$ (90%)
10.87$ (57%)
0.45$ (85%)
14.99$ (25%)
1.02$ (87%)
7.49$ (50%)
0.89$ (87%)
2.2$ (78%)
8.1$ (73%)
9.6$ (84%)
3.05$ (69%)
2.55$ (87%)
6.0$ (60%)
10.79$ (46%)
15.99$ (20%)
0.87$ (91%)
4.25$ (79%)
3.26$ (78%)
4.5$ (77%)
3.61$ (82%)
4.59$ (74%)
0.88$ (82%)
1.92$ (81%)
13.49$ (10%)
5.78$ (71%)
7.2$ (64%)

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