Sure, Learning Factory is a relaxing base-building game, but there're actually a lot of stuff happening under the cape!

The cats that arrive at Learning Factory are complicated beasts, with their own shopping goals, spontaneous desires, loyalty to your brand, and even overall life satisfaction levels.

Understanding the interactions between these parameters is pivotal for maximizing your profits, and, subsequently, funding your research to ensure the creation of Catopia!

Now, there's a series of in-game wiki articles explaining all that, but our Discord community member Trichouette has done an even better job creating an impressive compendium of cats' shopping lists:

'Understanding cats' shopping list' - Read the Guide, and you will learn about:

• Purchase types
  
• Pyramid purchases and Personal Satisfaction Pyramid
  
• Specialized purchases and Specialized Categories
  
• Upsale purchases
  
• Testing booths
  
• Loyalty and Quality
  
• Hype
  
• Machine Learning